Kunyumba Mabuku Administration, Business and Economics Kutsatsa ndi Kugulitsa Kutsatsa Kutsatsa Mabizinesi: Kupititsa patsogolo Njira Zachikhalidwe Zolimbikitsa Kupanga Zinthu, Utsogoleri ndi Kukhazikika
Entrepreneurial Marketing: Enhancing Traditional Methods to Boost Creativity, Leadership and Sustainability

Kutsatsa Mabizinesi: Kupititsa patsogolo Njira Zachikhalidwe Zolimbikitsa Kupanga Zinthu, Utsogoleri ndi Kukhazikika

(7 ndemanga zamakasitomala)

R$ 14,90

Kutsatsa kwabizinesi: Momwe mungasinthire malonda achikhalidwe ndikuwonetsetsa kuti pali zambiri, utsogoleri ndi kukhazikika

Ntchito ya Philip Kotler ndi akuluakulu atatu otsogolera malonda omwe amalingaliranso zamalonda achikhalidwe pophatikiza matekinoloje a pa intaneti, kulumikizana kwa mabungwe ndi malingaliro abizinesi kuti ayendetse luso, utsogoleri ndi phindu lokhazikika.

Core idea

Bukhuli limapereka "malonda amalonda": njira yofulumira, yopangira komanso yogwira ntchito yomwe imafalikira m'mabungwe onse, pogwiritsa ntchito zipangizo zamakono komanso mgwirizano wapakati pakati pa ntchito (makamaka malonda ndi zachuma) kuti zipitirire kutsatsa kwachizolowezi.

Mfundo zazikuluzikulu

  • Ikuwonetsa momwe matekinoloje a pa intaneti angasinthirenso ubale ndi ogula ndi njira zamakampani amkati.
  • Ikugogomezera kugwirizana kwa magawo onse a bungwe monga kofunika pazochitika zamakono.
  • Amatsutsana ndi njira yoyendetsera ntchito yomwe imagwirizanitsa malonda ndi zachuma ndikugwiritsa ntchito luso lamakono lokhala ndi zolinga zaumunthu.
  • Amapereka njira zothandiza ndi njira zothandizira magulu otsatsa kuti apange phindu lomwe limayendetsa bwino kampani.
  • Imayang'ana mikangano pakati pa luso lopanga luso ndikuthandizana ndi magulu angapo, kuphatikiza omwe akupikisana nawo.

Ndani ayenera kuwerenga

  • Odziwa zamalonda
  • Amalonda
  • Atsogoleri abizinesi ndi oyang'anira

Kuvomereza kodziwika

"Kotler ndi ogwira nawo ntchito akuwonetsa momwe kulumikizana kwamagulu onse abungwe kulili kofunikira momwe amagwirira ntchito ndikutanthauzira njira yatsopano kuti makampani achite bwino." - David J. Reibstein, The Wharton School

Zotengera

Buku lamakono lothandizira kusintha malonda kuchokera ku ntchito ya siled kupita ku bungwe lonse, luso laukadaulo, luso lopanga phindu lotsogozedwa ndi malingaliro abizinesi ndi utsogoleri wokhazikika.

SKU: B0D3612JB6 Gulu:

Descrição

Kazembe wamalonda: Como aprimorar or marketing tradicional e garantir mais criatividade, liderança e sustentabilidade

Philip Kotler — amaganizira za malonda amasiku ano — sakhala ndi chidwi chofuna kudziwa zambiri zaukadaulo waukadaulo wapaintaneti komanso kulumikizana ndi anthu ogwiritsira ntchito pa intaneti, criando abordagens ndi msika wa convencim dongo.

"Kotler ndi ogwira nawo ntchito akuwonetsa momwe kulumikizana kwa mbali zonse za bungwe kuli kofunikira momwe limagwirira ntchito, ndipo amafotokozera njira zatsopano zopangira makampani kuti achite bwino."
- David J. Reibstein, Pulofesa wa Zamalonda, Sukulu ya Wharton

Este livro apresenta uma visão inovadora do marketing empreendedor, defenderendo uma mentalidade ágil, criativa e proativa que deve permear toda a organização. Oferece princípios e práticas para transformar departamentos de marketing em geradores de valor estratégico, alinhando operação, tecnologia e propósito.

Banner promocional da Forhold para gestão de varejo com convite para teste gratuito de 30 dias

Zabwino para:

  • Ntchito za Marketing
  • Empreendedores
  • Líderes empresariis

Bukuli lilinso ndi:

  • Masomphenya amalonda pambuyo pa malonda a malonda omwe amaika mbali yogwira ntchito pakati pa zochitikazo, kugwirizanitsa malonda ndi zachuma ndikugwiritsa ntchito matekinoloje okhudza anthu;
  • Njira ndi njira zowongolera magulu otsatsa kuti apange phindu lokhazikika ndikuwongolera kampani kuti apambane;
  • Kuwunikidwa kwa zododometsa zapakati pakukulitsa luso lapakati mkati ndi kugwirizana ndi ambiri omwe akuchita nawo chidwi, kuphatikiza omwe akupikisana nawo.

Werengani zambiri ndikupeza momwe mungasinthirenso machitidwe azamalonda kuti mukwaniritse zambiri, utsogoleri ndi kukhazikika pazoyeserera zanu.

Mitengo mu BRL

Zambiri zowonjezera

Wofalitsa

Sextant Publishing
Kufikika

Dziwani zambiri
Tsiku lofalitsidwa

Juni 3, 2024
Chiyankhulo

Chipwitikizi
Kukula kwa fayilo

8.3 MB
Wowerenga skrini

Zogwirizana
Kusintha kwamafonti

Yayatsidwa
Malangizo a Mawu

Osayatsidwa
Nambala yamasamba

masamba 388
ISBN-13

978-6555648614
Tsamba Flip

Yayatsidwa

7 ndemanga za Kutsatsa Mabizinesi: Kupititsa patsogolo Njira Zachikhalidwe Zolimbikitsa Kupanga Zinthu, Utsogoleri ndi Kukhazikika

  1. Cliente Kindle

    Kindle Client –

    Zabwino kwambiri, buku lophunzitsa kwambiri

  2. Kennedy

    Kennedy –

    Zomwe zili m'mabuku zosinthidwa ndi zosowa zamabizinesi amtsogolo, kufunika komvetsetsa momwe chilichonse chimalumikizirana ndi bizinesi

  3. davi oman

    David Oman –

    Zabwino kwambiri, ndidazigwiritsa ntchito pophunzitsa zamalonda.

  4. Elisete Lima

    Elisete Lima –

    Kuwerenga kwabwino, kudafika pa nthawi yake.

  5. Victor

    Victor –

    Bukulo linafika bwino lomwe, ndendende zomwe ndimafuna. Zomwe zili ndizodzaza ndi ma graph omwe amafotokozera momwe ma graphwa amagwirira ntchito mubizinesi.

  6. davi oman

    David Oman –

    Chimodzi mwazokonda zanga

  7. Hamilton Mizukawa Jr.

    Hamilton Mizukawa Jr. –

    Buku lodabwitsa, lomveka bwino, lokhala ndi zinthu zambiri.

    Kutumiza mwachangu kwambiri.

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